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Most brands are not short of posts. They are short of a reason for anyone to stop scrolling. We are a social media marketing agency in India that builds content pillars around what your buyers actually care about, produces reels and carousels people save and share, and puts paid social behind the ones that earn it — measured in leads and sales, not followers.
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Organic reach has been falling for a decade, and no amount of posting frequency fixes it. The algorithm on Instagram, Facebook and LinkedIn now distributes by signal quality — watch time and retention rate on a reel, saves and shares on a carousel, comments worth replying to. A post that 500 people save travels further than one that 5,000 people scroll past, which is why engagement rate matters more than follower growth.
So we start with a social media audit and a strategy rather than a content calendar: brand voice, visual identity, audience demographics from your own insights, competitor benchmarking and share of voice. Out of that come three or four content pillars — the subjects you own — and a hook formula for each. Everything after that is production against a plan, not posting to fill a slot.
Content is made for how people actually consume it. Short-form video first, because reels and YouTube Shorts carry the reach; carousels for the saves; stories and polls for the community you already have; caption copywriting that earns the comment. We write for social search too — people look for businesses inside Instagram now, so keywords, geo tags and hashtags are chosen deliberately rather than dumped in thirty at a time.
Then the part most agencies skip. Community management with a stated response time, because a DM left for two days is a lost sale. Paid social to amplify the posts that already proved themselves — Meta Advantage+ campaigns, lookalike audiences, retargeting website visitors through the pixel and conversions API, lead forms where the offer suits them. And UTM tracking on every link, so the monthly report can show cost per lead and ROAS instead of reach and impressions.
Already posting but seeing nothing back? Send us your handles and we will reply with a free audit of your content pillars, engagement rate and three fixes.
Audit, brand voice, visual identity, audience insights and competitor benchmarking, turned into three or four content pillars and a posting frequency your business can actually sustain across each platform.
Short-form video, reels and YouTube Shorts with hooks written for watch time and retention rate, carousels built for saves and shares, plus caption copywriting, hashtags and geo tags chosen for social search.
Comment moderation, DM handling and story replies with an agreed response time, so enquiries turn into conversations instead of ageing in the inbox — plus social listening and sentiment tracking on your brand.
Meta ads management with Advantage+ campaigns, lookalike audiences, retargeting website visitors via the pixel and conversions API, instant lead forms, and LinkedIn marketing for B2B where the buyer actually is.
Creator shortlisting against real audience demographics rather than follower counts, briefing, usage rights, and user generated content repurposed as paid creatives — usually the best performing ads in the account.
Meta Business Suite and native insights, UTM tracking into GA4, share of voice and competitor benchmarking, reported monthly against leads, cost per lead and ROAS — with a call to walk you through what changes next month.
Instagram marketing services built around social commerce — product storytelling, Instagram shop and WhatsApp catalogue, UGC creatives and retargeting that recovers browsers who did not buy.
Restaurants, clinics, salons and gyms where discovery is local. Geo tags, reels of the real place and real people, reviews, stories and DM enquiries handled fast enough to become bookings.
LinkedIn marketing for B2B — founder and company page content, thought leadership, lead forms and retargeting, measured on pipeline rather than engagement rate.
High-consideration purchases with long decision cycles. Trust content, walkthrough video, parent and buyer FAQs, lead forms and nurture campaigns with cost per lead tracked by campaign.
Posting every day and still not sure it is working? We will audit the account and tell you what is worth keeping — including when fewer, better posts would do more.
Account audit, audience demographics, competitor benchmarking and share of voice. We agree brand voice, content pillars, platforms and posting frequency — and what success is measured on before anything is published.
Hook formulas, formats and a content calendar you approve in advance. Reels, carousels, stories and caption copywriting produced in batches, so nothing is made the night before.
Scheduled publishing, community management on comments and DMs within the agreed response time, then paid social behind the organic posts that already earned saves, shares and watch time.
Monthly reporting on engagement rate, saves, reach, leads, cost per lead and ROAS, with UTM tracking into GA4 — and next month’s plan built from what the data says worked.
The monthly deck arrives: twenty posts delivered, reach up, impressions up, a follower growth chart. Nowhere is a lead, a booking or a sale. Meanwhile the DMs sit unanswered for days, the same stock-looking creative goes out on every platform, and nobody can say which post brought a customer because no link ever carried a UTM.
We treat social as a channel with a job. Content pillars tied to what you sell, production that respects how each platform distributes, community management with a response time in the agreement, and paid social pointed at proven organic winners. Your accounts, page roles, pixel and ad account stay in your name, and you get the raw video and design source files — so the library you paid for remains yours whenever you move on.
Social media packages typically start around ₹18,000 per month for one or two platforms with 12–15 posts, and run to ₹75,000+ for multi-platform content with video production, creator campaigns and paid social management. Ad spend is always billed separately from the management fee.
Fewer than most agencies sell you. Twelve to sixteen well-made posts with three or four reels beat thirty forgettable ones — the algorithm rewards saves, shares and watch time, not posting frequency. We would rather raise the standard than the count.
Whichever ones your buyers use. Instagram and Facebook for D2C, retail and local businesses; LinkedIn marketing for B2B and professional services; YouTube Shorts where you can sustain video. Being excellent on two beats being mediocre on five.
We can do either. Many clients shoot raw footage on a phone to our brief and we handle editing, hooks, captions and design; for product and brand work we arrange a proper shoot. User generated content from real customers is often the best performer either way.
Engagement rate and saves usually respond within 4–6 weeks of a proper content strategy. Leads and sales depend on the offer and the funnel — paid social can produce enquiries in the first fortnight, while organic community building is a six-month-plus commitment.
Organic reach alone is no longer enough for most brands. The approach that works is organic to test ideas cheaply, then paid social to amplify the posts that already proved they hold attention — you are buying distribution for creative you know works.
You do. Pages, ad accounts, pixel and page roles stay in your name with us added as partners, and you receive raw video files and editable design sources. Nothing you paid for leaves with us.
Yes. Community management includes comment moderation, DM responses and story replies within an agreed response time, plus social listening so a complaint is answered while it is still a conversation rather than a review.
Send us your handles. Within 48 hours you will get a written audit: what your content pillars look like from the outside, your engagement rate and saves against competitors, which formats are carrying reach, how fast enquiries are being answered, and the three changes worth making first. Yours to keep, whether we work together or not.
