Most online stores don’t lose money at the top of the funnel. They lose it in the five screens between a product page and a payment success message — slow loading, a clumsy variant selector, surprise shipping charges, a checkout that asks for an account. We build stores engineered around that journey, on Shopify, WooCommerce or a custom stack.
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Before you spend more on ads, look at the numbers you already have. A typical Indian eCommerce store converts somewhere between 1% and 2%, and roughly seven in ten carts are abandoned. That means the traffic you have bought already is enough — it is the buying path that is quietly refusing it.
So that is where we start. We trace the actual journey: how fast the product page paints on a mid-range phone over 4G, whether variant and size selection is obvious, whether delivery date and shipping cost appear before checkout instead of after, how many fields stand between an interested buyer and a paid order, and whether guest checkout and UPI are even offered. Each of those is a fixable drop-off point, not a mystery.
Then we build. Platform choice follows your catalogue and your margins, not our preference — Shopify when you want speed to market and low operational overhead, WooCommerce when you need control over pricing logic, custom fields and content, and a custom or headless build when your rules genuinely don’t fit a template. We will tell you plainly which one your business needs, including when it is the cheaper one.
Operations matter as much as the storefront. Payment gateway integration with UPI, cards, net banking, wallets and COD; shipping partners and serviceability by pincode; GST-compliant invoicing; inventory sync with your ERP or Tally; a returns flow your team can actually process. A store that sells well and cannot fulfil cleanly just converts revenue into support tickets.
Already selling online? Send us your store URL and we’ll reply with a free 3-point conversion and speed fix list.
Custom Shopify and Shopify Plus themes, app integration, subscription and bundle logic, and a theme your marketing team can edit without a developer on standby.
WooCommerce stores built on clean custom themes — tiered and role-based pricing, product add-ons, bulk ordering and content-heavy catalogues, without thirty plugins fighting each other.
When your pricing rules, configurators or multi-vendor logic outgrow a platform: a custom storefront or headless build on Laravel, Node.js or Next.js with a commerce API behind it.
Razorpay, PayU, Stripe, UPI, EMI and COD; Shiprocket, Delhivery and courier APIs; pincode serviceability, COD rules, GST-compliant invoicing and automated order status updates.
Bulk product imports, variants and attribute structures, barcode and SKU mapping, and two-way inventory sync with Tally, Zoho, SAP or your warehouse system so stock never lies.
Core Web Vitals tuning, image and script optimisation, CDN and caching, SSL and payment security, plus monthly AMC covering updates, backups, monitoring and new feature releases.
Launching or replatforming a direct-to-consumer brand — fast product pages, clean brand storytelling, bundles, offers and a checkout that does not lose the sale at the last step.
B2B ordering portals with customer-specific price lists, credit terms, minimum order quantities, bulk reorder from past invoices and a dealer login that replaces WhatsApp orders.
Already selling on Amazon or Flipkart and tired of the commission. We build the owned store, migrate the catalogue and keep marketplace inventory in sync.
Recurring billing, delivery schedules, pause and skip controls, and a customer account area that reduces support calls instead of creating them.
Not sure whether to fix your current store or rebuild it? We’ll audit it first and tell you honestly which one costs less over the next two years.
We review your current store or catalogue, margins, order volumes and fulfilment reality, then plan the category structure, attributes and variants properly — the part that is painful to change once a thousand SKUs are live.
Shopify, WooCommerce or custom, chosen against your requirement. Then we design the journey that matters: category, product, cart, checkout and post-purchase screens.
Theme and feature development, payment, shipping and ERP integration, then catalogue, customer and order migration with 301 redirects so hard-won rankings survive the move.
Test orders across every payment method, device and failure case, load testing for sale-day traffic, GA4 and conversion tracking, go live — then optimise checkout on real data.
A ₹15,000 template store is a fine place to start and a terrible place to stay. The pattern repeats: the theme is heavy and slow on mobile, every new requirement needs another paid app, the inventory does not match the warehouse, and nobody can explain why checkout drops 60% of carts. Each fix is cheap; the stack of them is not.
What you get here is a store treated as a revenue system rather than a website. We measure the buying path before and after, build on a stack that fits your catalogue, integrate payments, shipping and stock properly, and hand over full ownership of the store, the theme and every account. Our SEO and ads teams sit in the same room, so the store is built to be found and to convert what it earns.
A Shopify or WooCommerce store on a custom theme typically runs ₹60,000 to ₹2.5 lakh depending on catalogue size, integrations and custom features. Custom or headless builds and B2B portals start around ₹4 lakh. We quote fixed scope after the catalogue and integration review, so the number only moves if the scope does.
Shopify if you want to launch fast with low maintenance and standard retail logic; the trade-off is platform fees and limits on deep customisation. WooCommerce if you need control over pricing rules, custom fields, content and data, and you are comfortable owning hosting and updates. We recommend against the one that is wrong for you, even when it is the bigger project.
A standard store with up to a few hundred SKUs takes 4–7 weeks from content and catalogue handover. Custom builds, B2B portals and large migrations usually run 10–16 weeks, with working features shown throughout rather than at the end.
Yes. Products, customers, orders and reviews are migrated, URL structure is preserved where possible and 301 redirects are mapped for everything that changes. We run a technical and ranking check before and after so any drop is caught in days, not quarters.
Razorpay, PayU, Stripe, CCAvenue, PhonePe and UPI, including EMI, wallets and COD with your own COD rules. For logistics: Shiprocket, Delhivery, Blue Dart and direct courier APIs, with pincode serviceability checks and automated tracking updates to customers.
Yes. We build two-way sync for stock, pricing, orders and invoices with Tally, Zoho, SAP and custom warehouse systems, with error logging so a failed sync is visible instead of silently overselling stock you do not have.
We load test before launch and build with caching, CDN delivery and optimised queries from the start. Before a major campaign we also review your hosting tier and scaling plan — the worst time to discover a server limit is during your best traffic hour.
Yes. AMC plans cover platform and plugin updates, security patching, backups, uptime monitoring and a defined response time, plus a monthly block of hours for new features. Thirty days of post-launch support is included with every store.
Send us your store URL. Within 48 hours you’ll get a plain-language review of your product page, cart and checkout — where buyers are dropping off, how fast the store loads on a phone, and the three changes worth making first. Useful whether you work with us or hand it to your current developer.